Lead Predictive & Customer Analytics Specialist

Rosy Lum is a Lead Predictive Analytics Specialist with Datalance. Her expertise is in providing predictive analytics services, machine learning applied models and advanced statistical forecasting. Rosy empowers B2B companies to use predictive analytics based on information from their past data patterns to foresee customer attrition, maximize demand, and automate strategic decision making.

Rosy has deep expertise in customer analytics services and marketing analytics services, and has created behavioral modeling systems that have been proven to provide clients with a substantial increase in ROI from customer acquisition and retention. Her analytical approach marries the applied data science and the real growth strategy.

Rosy is a writer at Datalance for applied machine learning, predictive modeling and data analytics services. She is passionate about building complex predictive models that are simple to use and easy to act on for marketing decision makers and operations managers.